We offer group discounts for groups of 3 or more people

OVERVIEW

Scrum is a simple but powerful agile management framework. Key to its success is the role of the Product Owner: The Product Owner steers and guides the Scrum project, bridges the gap between end customers, business and development/IT and is responsible for the return on investment (ROI).

This two-day interactive course equips you with all you need to know about being an effective product owner.

Attending this course will enable you to understand the product owner role in depth and learn the practices necessary to succeed as a product owner. This includes the product owner duties, the role’s authority, and its interaction with the other Scrum roles and stakeholders such as customers, users, sales, marketing, and management. You wlll understand how product planning, product discovery and product definition work in Scrum including taking advantage of early customer feedback and emergent requirements. The course also teaches you how to turn a product vision into a successful product including forecasting the project progress, grooming the product backlog, and effectively collaborating with the ScrumMaster and team in the sprint meetings.

This interactive course teaches practical techniques through instructions and hands-on exercises.

AUDIENCE

Anyone who wants to play the product owner role or improve his/her product owner work including product managers, business analysts, requirements engineers, UX designers, and project managers.

PREREQUISITES

Participants should be familiar with the basics of product management. Participants are required to read the following books prior to class:

• Roman Pichler. Agile Product Management with Scrum. http://www.amazon.com/Agile-Product-Management-Scrum-Development/dp/0321605780
• Ken Schwaber. Scrum Guide. http://www.scrum.org/storage/scrumguides/Scrum_Guide.pdf

CONTENTS

Introduction

• The Scrum framework, innovation and change, empirical management, and the definition of done

Understanding the Product Owner Role

• Product owner, team and ScrumMaster: authority, responsibility and collaboration
• Product owner team and hierarchies
• Working with customers, users and other stakeholders
• Dealing with common product owner challenges

Envisioning the Product

• Identifying target customers and users, product features, and competitors
• Exploring the business model, sources of revenue, and the product’s feasibility
• Creating a powerful product vision using personas and scenarios and the product vision board

Working with the Product Backlog

• Product backlog and its characteristics
• Describing requirements as user stories
• Prioritising the product backlog and getting the backlog ready for sprint planning
• Stocking and grooming your own product backlog using story cards and the product backlog board

Planning the Release

• Understanding the Scrum release planning techniques
• Estimating product backlog items and determining velocity
• Using the release burndown chart to track and forecast the project progress

Understanding the Product Owner’s role in the Sprint Meetings

• Leveraging the sprint planning meeting to help establish a realistic commitment
• Using the sprint review meeting to gather customer and user feedback
• Product owner do’s and don’ts

Succeeding with Large and Distributed Scrum Projects

Techniques and practices to manage large and distributed Scrum projects including lookahead planning, extending the grooming horizon, product owner hierarchies, and joint sprint meetings.

DETAILS & REGISTRATION

Language: English
Place: Zürich
Date: 15-16 March 2012
Duration: 2 days.
Price: 2700 CHF incl. VAT incl. course materials and meals.
Registration: Please send name, company and billing address to Serife Cakmak.